MioGroup acquires 100% of the branding agency Firma for €11 million to enhance its marketing services and market position.

Target Information

MioGroup, a prominent marketing and digital transformation consultancy, has successfully acquired 100% ownership of the branding agency Firma. The acquisition was valued at €11 million, highlighting MioGroup's commitment to enhancing its portfolio and capabilities within the creative industry. This strategic move positions MioGroup to offer a more comprehensive range of services, catering to the evolving needs of clients in an increasingly competitive environment.

Firma has established itself as a notable player in the branding sector, known for its innovative strategies and high-quality service delivery. This acquisition is expected to leverage Firma's branding expertise and enhance MioGroup's market presence, ultimately leading to synergistic benefits that will drive growth and expand client solutions.

Industry Overview

The branding and marketing sector in Spain has seen significant growth in recent years, driven by the digital transformation of businesses across various industries. Companies are increasingly recognizing the importan

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Disclosed details

Transaction Size: $12M

Revenue: $30M

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