ResultsCX has expanded its European presence by acquiring Bulgarian CXM leader 60K and establishing a headquarters in London.

Information on the Target

ResultsCX, a prominent provider of Customer Experience Management (CXM) services, has strategically expanded its operations into the U.K. and continental Europe by acquiring 60K, a leading Bulgarian CXM company. Founded in 2008, 60K has established itself as a significant player in the industry, delivering CXM services to renowned clients in diverse sectors such as media and entertainment, digital commerce, travel, financial services, and insurtech. With over 1,300 employees working from its offices in Sofia and Plovdiv, as well as remote locations across Bulgaria, 60K has built a strong reputation as the largest independent outsourcer in South-East Europe.

60K's focus on delivering high-quality customer support in 23 languages has allowed it to cater effectively to multinational clients. The company's commitment to excellence is reflected in its numerous awards for customer service and industry achievements, positioning it as a go-to outsourcing partner for some of the most recognized brands worldwide.

Industry Overview in Bulgaria

The Customer Experience Management market in the U.K. and Ireland stands as the largest in Europe, with an annual outsourcing expenditure of $7.5 billion, reflecting a year-on-year growth rate of 3%. This market accounts for approximately 25% of the t