Pymwymic has invested €10 million in Rival Foods, a Dutch company focused on developing plant-based, whole-cut meat alternatives, to enhance its production capacity and promote sustainability in the food industry.

Information on the Target

Pymwymic is excited to announce its investment in Rival Foods, a leading Dutch food-tech company that is pioneering innovative plant-based, whole-cut meat alternatives. As part of a €10 million Series B funding round, Rival Foods welcomed participation from new investors, including APG, Pymwymic, and ROM Utrecht Region, in addition to follow-on funding from existing investor PeakBridge. This fresh capital will empower Rival Foods to double its production capacity, enhance its proprietary manufacturing technology, and lower production costs, thus ensuring that the company can offer plant-based meat at competitive prices.

Industry Overview in the Netherlands

The global transition to alternative proteins is increasingly recognized as a vital strategy for reducing food-related emissions—delivering six times more climate benefits than eliminating global air travel. Nonetheless, plant-based meat still represents only a small fraction, approximately 5%, of total meat consumption in Europe. This limited market penetration stems from several challenges, including high prices, concerns over taste and texture, and skepticism regarding the health implications of ultra-processed ingredients.

Rival Foods actively addresses these challenges head-on with its patent-protected technology, which transforms familiar, natural ingredients into clean-label, protein-rich products that closely resemble th