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PopChill, a second-hand luxury goods trading platform founded by Guo Jiaqi, has successfully completed a Pre-A+ funding round, raising approximately NT$57 million. Investors in this round include ITIC, AVA Angel Fund, 500 Global, Acorn Pacific Ventures, and Daying Angel Fund. With the current funding, PopChill has raised a total of NT$1.57 billion. The company has identified a market niche in Taiwan and intends to use this funding primarily to expand its operations into Hong Kong, capitalizing on its rapid growth over the past year.

PopChill differentiates itself from conventional e-commerce platforms through its trust-based middle-agent model. Sellers list and price their products, which are then sent to the platform for verification before reaching buyers. This

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