Phaidon has acquired Artspace Marketplace to enhance its digital art presence and expand its offerings in the growing online art market.

Information on the Target

Artspace Marketplace, established in 2011, is an innovative online platform specializing in the sale of contemporary artworks through its website, Artspace.com. The startup has made significant strides in the art market by providing a space where collectors can comfortably buy art online, a trend that has gained traction in recent years.

Artspace collaborates with artists, galleries, and various institutions to curate an impressive collection of artworks, with prices ranging from under $100 to over $100,000. The platform features works by prominent artists such as Ed Ruscha, Richard Serra, Andy Warhol, and Kara Walker, making it an attractive destination for both new and seasoned collectors.

Industry Overview in the Target’s Specific Country

The online art marketplace is experiencing remarkable growth, particularly in the United States, as more collectors become accustomed to purchasing art pieces digitally. Traditional auction houses have begun enhancing their online capabilities