PG Impact Investments acquires a minority stake in Runa LLC, enhancing its portfolio in the organic beverage market while supporting sustainable practices.

Target Information

Runa LLC, based in the United States, is a company that specializes in the production and distribution of organic and natural energy drinks made from guayusa, a plant native to the Amazon Rainforest. Founded in 2010, Runa is committed to sustainable sourcing and aims to empower local farmers in Ecuador through fair trade practices, contributing positively to their communities and the environment.

As a leader in the growing segment of health-conscious beverages, Runa is recognized for its innovative product offerings that cater to consumers seeking natural energy alternatives. The brand appeals particularly to a demographic interested in clean ingredients and sustainability, setting it apart in a competitive market.

Industry Overview

The natural and organic beverage industry has experienced significant growth in recent years, driven by rising consumer awareness regarding health and wellness. In the United States, this sector is rapidly expanding, with many bra