MOBI has merged with HungryHungry to form a leading hospitality-focused technology company, enhancing its competitive position in the industry across Australia, New Zealand, and North America.
Information on the Target
MOBI, formerly known as Mobi2Go, has merged with HungryHungry, another Australian firm of similar size, to form a leading technology company focused on the hospitality sector. This merger aims to provide enhanced technological solutions tailored to small, medium, and enterprise-level clients across Australia, New Zealand, and North America.
The merger signifies a crucial step in the ongoing market consolidation within Australia, where the two largest players merged the previous year. The new entity, resulting from the combination of Mobi and HungryHungry, will emerge as a robust number two competitor in the market, demonstrating superior capital efficiency compared to its larger counterparts.
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Industry Overview in Australia
The hospitality technology sector in Australia has seen significant growth, driven by the demands of an evolving market and advances in digital technology. As mor
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