DNG, a consumer consulting leader, secured a deal with MBO+ to enable management buyout while facilitating growth through strategic investment.

Target Information

DNG, founded in 2019, is a leading strategy and operations consulting firm primarily focused on the consumer sector. Built on the principles of excellence and independence, DNG is dedicated to providing comprehensive consulting expertise to ensure the successful execution of strategic projects for its clients. These projects encompass areas such as diversification, direct-to-consumer approaches, e-commerce, mergers and acquisitions, and market entry strategies.

In 2022, DNG welcomed Eleven Strategy, a major shareholder, alongside its founder and CEO, Vincent Redrado. The intent was to allow the management team to regain majority ownership while also bringing in an investment fund to support an accelerated growth phase, leveraging a history of substantial growth and profitability.

Industry Overview in the Target’s Specific Country

Within the consumer consulting industry, the landscape is highly competitive and continuously evolving. The demand for strategic advisory services has surged due to increasing complexity from di