Kaplan Educational Centers invested $5 million in 21st Century Communications, enhancing its potential to revolutionize electronic recruitment services utilizing IVR technology.

Target Information

21st Century Communications, LLC was an innovative electronic recruitment service known as "JobFinder." This platform utilized a proprietary Interactive Voice Response (IVR) system to effectively match job seekers with subscribing employers. The company's approach was particularly focused on non-managerial job placements, setting it apart in the electronic recruiting space.

As a startup, 21st Century Communications successfully demonstrated proof-of-concept, indicating a viable business model and market demand for its services. The company aimed to attract a strategic investor who could help amplify its reach through established media channels and brand recognition in the employment sector.

Industry Overview

The electronic recruitment industry has evolved significantly, especially with the rise of the internet. Despite this evolution, niche markets such as non-managerial job matching still present a promising opport