ITRS has announced the acquisition of IP-Label, enhancing its Digital Experience Monitoring capabilities and expanding its market presence in Europe.
Target Information
IP-Label, founded in 2001 and headquartered in La Garenne-Colombes, France, stands at the forefront of Digital Experience Monitoring (DEM). The company provides an AI-powered platform called Ekara that enables enterprises to effectively monitor and optimize the performance of critical digital services across various platforms, including web, mobile, API, thick client applications, and Virtual Desktop Infrastructure (VDI). Serving over 310 enterprise customers across 25 countries, IP-Label has been recognized in Gartner’s 2024 and 2025 Magic Quadrants for its excellence in the DEM space.
The Ekara platform offers a range of capabilities such as synthetic transaction monitoring (STM), Real User Monitoring (RUM), and AI-powered incident triage. These features allow organizations to proactively identify and resolve performance issues, thereby enhancing customer satisfaction and operational efficiency.
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Industry Overview
The Digital Experience Monitoring industry is increasingly crucial for ensuring seamless user experiences in an era where digital interactions dominate business processes. With
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