Hobaho has acquired Van Zanten Flowerbulbs' lily breeding operations, creating a powerful collaboration to enhance innovation and sustainability in the flower bulb industry.

Information on the Target

Hobaho has acquired the lily breeding operations of Van Zanten Flowerbulbs, two leaders renowned for their innovative flower bulb breeding. This merger under the Hobaho brand represents a powerful synergy of extensive expertise, experience, and forward-looking technology in lily breeding.

The acquisition encompasses the full integration of the lily breeding programs of both companies, which includes the unification of their skilled and dedicated teams. Through careful planning, the embedded knowledge and innovative spirit in breeding efforts will be preserved and advanced.

Industry Overview in the Target’s Specific Country

The flower breeding industry in the Netherlands is recognized globally for its quality and innovation. As the home to a significant portion of the world's flower bulb

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Hobaho

invested in

Van Zanten Flowerbulbs

in 2025

in a Other deal

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