Target Company Overview
Permira has divested its minority stake in Personal & Informatik (P&I), a prominent German HR software provider, to existing shareholder Hg. This transaction values P&I at approximately €5.5 billion. The sale comes after Permira's investment in 2016, resulting in a substantial return of 5.1x multiple of money and generating in excess of €2 billion in proceeds.
P&I, founded in 1968, has established a robust cloud platform that automates various HR processes such as payroll, time and workforce management, recruiting, and talent management. With over 500 employees, the company has consistently expanded its operations, including the opening of a research and development center in Greece and the launch of its SaaS platform, LogaHR.
Industry Overview in Germany
The HR software market in Germany has witnessed significant growth, driven by the increasing adoption of digital solutions across organizations. This evolution is largely attributed to the ongoing digital transformation fueling demand for efficient and scalable HR processes. Companies are increasingly turning to automated solutions to manage their workforce, reduce administrative burdens, and enhance operational efficiency.
In recent years, the German software market has evolved, showing resilience even amidst economic uncertainties. With a myriad of new players entering the space, the competition has intensified, but established players like P&I leverage their extensive experience and customer loyalty to maintain their market position. As HR practices continue to evolve, there is a notable shift towards comprehensive solutions that manage the entire employee lifecycle.
Additionally, economic pressures and the need for compliance with various labor laws have made it essential for businesses to invest in robust HR systems. This regulatory environment encourages companies to adopt SaaS solutions that not only streamline HR processes but also enhance compliance efficiency.
Furthermore, with advancements in artificial intelligence and machine learning, HR technology is poised for further innovation. As P&I integrates AI capabilities into its offerings, the potential for enhanced analytics and strategic decision-making becomes apparent, bolstering its value proposition in the marketplace.
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Rationale Behind the Deal
The strategic divestment by Permira serves to strengthen Hg's position in P&I while simultaneously providing a lucrative exit for Permira after a successful investment. Given the impressive growth trajectory of P&I, notably a revenue exceeding €300 million with 20% annual growth, the deal underscores the confidence investors have in the company's future potential.
This transaction also enables Hg to consolidate its control over P&I, allowing for streamlined decision-making and focused strategic initiatives as the company continues to innovate and expand within the HR software space. The integration of P&I’s operational capabilities with Hg's established expertise positions the company well for future growth.
Information About the Investor
Hg is a private equity investment firm renowned for its focus on software and technology-enabled services. The firm has a strong reputation within the industry, particularly for its hands-on approach and commitment to creating value over the long term. Hg has consistently demonstrated its ability to identify compelling investment opportunities and effectively support portfolio companies in realizing their growth potential.
The recent deal undertaken from Hg Saturn 4 illustrates Hg's strategy of investing in high-potential software companies, leveraging its operational expertise to drive performance improvements. With prior investments in P&I since 2013 and a strong record of success, Hg's ongoing commitment to P&I strengthens the alignment between its operational vision and the company’s objectives.
View of Dealert
From an expert viewpoint, the sale of Permira's stake in P&I to Hg appears to be a strategic move that aligns with the current dynamics of the HR software industry. The significant return on investment for Permira further promotes the notion that P&I possesses robust fundamentals and growth prospects.
Hg’s decision to increase its ownership stake signifies confidence in P&I's innovative capabilities and market position. As P&I continues to expand its offerings and tap into new revenue streams, particularly through AI-driven solutions, it is positioned for sustained growth. Such agility is critical in a rapidly evolving industry where technological advancement is paramount.
Moreover, the strong revenue growth coupled with a solid product offering through its LogaHR platform positions P&I to capitalize on the growing demand for comprehensive HR solutions. As organizations prioritize digital transformation, the value of a well-established player like P&I with proven scalability cannot be overstated.
Overall, the deal represents a promising trajectory for P&I and reinforces the belief that it is a potentially lucrative investment going forward, driven by its continuous evolution and responsiveness to market needs.
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Hg
invested in
Personal & Informatik (P&I)
in 2023
in a Secondary Buyout deal
Disclosed details
Revenue: $318M
Enterprise Value: $5,815M
Multiples
EV/Revenue: 18.3x