Target Information

Besample is an innovative platform established to enable researchers to collect behavioral data from diverse global populations, particularly those historically underrepresented in behavioral science research. Founded by behavioral scientist Dr. Elena Brandt and serial entrepreneur Tamila Feldman, Besample aims to dismantle the prevalent bias in data collection that favors Western cultures. By providing an array of tools and resources, the platform seeks to ensure that researchers can access rich, ethically sourced data from various regions around the world, including Ghana, Ukraine, Indonesia, and Argentina.

The persistent dominance of Western contexts in behavioral research, particularly American populations, has led to significant limitations in understanding human behavior globally. To tackle this issue, Besample offers infrastructure designed to collect high-quality data across culturally diverse settings, thus fostering a more accurate portrayal of human behavior shaped by different cultural contexts.

Industry Overview

The behavioral science industry, especially highlighted by the trends in emerging