Target Information

Griffin Capital Company, LLC, a prominent real estate investment management firm, in collaboration with their joint venture partner, Greystar Real Estate Partners, has officially commenced construction on The Henry at Whitney Village. This multifamily development will accommodate 325 units and is strategically located in the Grand Central District of St. Petersburg, Florida. This five-story community is positioned within the vibrant Central Avenue corridor, known for its artsy atmosphere, exceptional dining, and entertainment options.

Future residents will benefit from well-designed units that include luxury finishes and a variety of community amenities tailored to modern lifestyles. Features will comprise a resort-style pool, fitness center, and a dog park, enhancing overall living experiences. The project is further complemented by an adjoining retail space of approximately 30,000 square feet, currently under development by Blake Investment Properties, which is set to elevate the area's appeal even more.

Industry Overview in St. Petersburg, Florida

The multifamily housing market in St. Petersburg has been experiencing significant growth, largely driven by a surge in demand from young professionals who are attracted to the locality’s rich cultural scene and recreational amenities. The population in the region has steadily increased, and the job market remains robust, allowing for continued demand in residential housing.

The Grand Central District is particularly sought after due to its convenient access to major employers and vibrant retail and dining establishments, making it an attractive place to live for those seeking urban conveniences without the hustle and bustle of larger metropolitan areas.

Recent economic trends indicate a continued interest in urban living among younger cohorts, which bodes well for multifamily developments. As the economy rebounds from the effects of the pandemic, many professionals are seeking to relocate to areas with strong community engagement and lifestyle offerings, such as what St. Petersburg provides.

Furthermore, the region's infrastructure improvements and urban revitalization efforts have attracted attention from investors and developers alike, assuring sustained demand and rental rates in the coming years.

Rationale Behind the Deal

The ongoing construction of The Henry at Whitney Village is a direct response to the growing need for residential housing in St. Petersburg. The area is witnessing a strong influx of young adults and professionals who demand modern living spaces close to amenities and employment centers. This project is anticipated to bridge the supply gap, catering to this rising population.

Additionally, the partnership with Greystar, a seasoned developer in the industry, ensures that the project benefits from best practices and extensive knowledge in multifamily development, aligning with Griffin Capital's strategic vision for long-term investment growth in designated Qualified Opportunity Zones.

Investor Information

Griffin Capital Company is a well-established full-service real estate investment and management firm with close to three decades of experience. It has made its mark across various real estate sectors, amassing approximately $23 billion in assets since its inception in 1995. The firm's expertise encompasses acquisitions, investment management, and development, making it a key player in real estate investment.

In addition to its robust portfolio, Griffin Capital has successfully raised over $1.8 billion to support its Qualified Opportunity Zone Funds, actively identifying investment avenues that capitalize on emerging market opportunities. Their seasoned professionals take keen interest in aligning their investments with those of their clients, emphasizing long-term growth and success.

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In analyzing the investment potential of The Henry at Whitney Village, it appears to be a strategically sound venture for Griffin Capital and Greystar. The demand for multifamily residences in St. Petersburg is expected to continue growing, driven by both population increases and lifestyle preference shifts. The project sits in a desirable area that is well-positioned to attract residents seeking access to amenities and employment opportunities.

Moreover, the addition of nearby retail space will likely enhance the project’s appeal, providing residents with convenient access to shopping and dining, which is crucial in today’s living environment. Such synergies often lead to higher retention rates and occupancy levels, further optimizing revenue potential.

Utilizing the Qualified Opportunity Zone framework presents additional financial advantages, as it facilitates tax incentives for investors while aiding in the revitalization of the area. This aspect is particularly noteworthy given the focus on sustainable development and responsible investing in today's market.

Overall, the investment aligns well with current trends in urban housing demand and demonstrates a calculated approach to mitigating risks associated with multifamily real estate investments. Given these factors, this deal appears to be a promising opportunity for both Griffin Capital and Greystar.

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Griffin Capital

invested in

The Henry at Whitney Village

in 2023

in a Joint Venture deal

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