FlyCap has decided to invest in Supliful, a rapidly growing IT company focused on the creator economy, recognizing its high growth potential and strong leadership team.

Target Information

Supliful is a rapidly growing IT company focused on facilitating the creator economy, which empowers individuals to build significant followings on social media and launch their own branded products. The co-founder, Mārtiņš Lasmanis, has indicated that the company has raised a modest €1.9 million in investments thus far, predominantly from business angels in Estonia. Despite demonstrating a similar growth rate to other tech firms that attract venture capital, Supliful has not yet piqued the interest of these investors.

Next year, Supliful aims for a tenfold increase in growth, prompting the need for substantial funding to help achieve these ambitious objectives. While the company is positioned to operate profitably at its current stage, future growth may shift the focus away from maximizing profits in the short term in favor of broader development goals.

Industry Overview

The creator economy is witnessing significant transformation across many sectors, especially in Eastern Europe, where digital and social media platforms are empowering individuals to monetize their content. As digital content consumption continu