Str8bat, a Bengaluru-based sports technology startup, secured $3.5 million in a Series A funding round to enhance product development and expand its market reach.

Information on the Target

Str8bat is a Bengaluru-based sports technology startup founded in 2018 by Gagan Daga, Rahul Nagar, and Madhusudan R. The company has developed an innovative platform that provides real-time data analytics for athletes, with a primary focus on cricket. Str8bat’s flagship product is a sensor that attaches to the back of a cricket bat, delivering crucial performance metrics directly to the user. The accompanying mobile application tracks key statistics such as bat speed, impact speed, and bat lift angle, enabling players to enhance their skills and gameplay.

The startup has further solidified its market position through strategic partnerships with sports original equipment manufacturers (OEMs), including SG Cricket. Their collaboration has led to the introduction of the “smart willow” bat, which incorporates the sensor design directly within the bat, allowing for advanced shot tracking without relying on external cameras. This development signifies a tangible innovation in sports technology that caters specifically to the cricket community.

Industry Overview in India

The Indian sports technology sector has experienced significant growth in recent years, driven by an increase in the popularity of various sports, especially cricket. With a large and passionate fan base, there is a rising demand for enhanced trainin

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Exfinity Venture Partners

invested in

Str8bat

in 2023

in a Series A deal

Disclosed details

Transaction Size: $4M

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