Target Information

株式会社穴熊 (Anaguma Co., Ltd.) operates the innovative text call application 'Jiffcy'. The company's mission is to 'unleash the possibilities of communication', and its primary offering, Jiffcy, allows users to engage in text-based communication that mimics the experience of voice calls. This unique application enables users to connect with friends, family, and partners as if they were making a phone call; once a connection is established, the inputted text appears in real time, character by character. Users do not need to press a send button, allowing for a seamless, silent conversation, which resonates strongly with Generation Z and Alpha generations, leading to an increase in user numbers expected from fall 2024.

Founded in January 2018 and based in Shinjuku, Tokyo, Anaguma has gained significant attention in the media, having won the 'Startup Award 2024' from Nikkei Trendy and being ranked 10th in Nikkei Trendy's '2025 Hit Predictions Best 100'. Their recognition as one of '100 Companies Creating the Market of the Future' by Nikkei Cross Trend and frequent features in television programs further highlight its growing influence.

Industry Overview in Japan

The communication app industry in Japan has seen significant growth, driven by rapid technological advancements and shifting consumer preferences, particularly among younger demographics. With the increasing reliance on digital communication, there is an evident shift towards applications that provide unique and engaging user experiences. Social media platforms and messaging services have proliferated, but there is a noticeable demand for innovative applications that enhance direct communication.

In recent years, the Japanese market has embraced real-time communication tools that integrate advanced features, allowing users to interact without traditional barriers. This trend is reflected in the popularity of services that merge texting and calling functionalities, appealing to those who prefer text over voice but still seek an instantaneous communication experience. Targets such as Jiffcy position themselves strategically within this competitive environment by introducing new formats that redefine conversation itself.

Japan's rich technological landscape, coupled with a tech-savvy population, underscores the potential for continued expansion within the communication sector. The growing use of smartphones and smart devices is paving the way for new applications and services that keep users engaged and connected. Furthermore, the emphasis on user privacy and innovative messaging experiences aligns with global trends, opening up opportunities for developers aiming to capture market share.

Experience and innovation in mobile app development are critical for success in this dynamic environment. Startups that prioritize user feedback and adapt their offerings are likely to thrive in a market characterized by high competition and consumer expectations. The communication sector looks poised for a transformative phase as companies like Anaguma pioneer new approaches to interaction.

Rationale Behind the Deal

CyberAgent Capital's investment in Anaguma is aimed at strengthening its Series A funding round, reflecting confidence in Jiffcy's growth trajectory. The partnership stems from an initial investment made in 2021, during which the visionary concept proposed by CEO Nishimura became apparent. CyberAgent Capital recognizes the evolving needs of global communication and the potential for Jiffcy to expand its user base significantly.

The decision to invest further in 2025 aligns with Anaguma's ambitions to enhance functional capabilities and user experience, including the introduction of an Android version and expanded international marketing efforts. This collaboration is perceived as crucial for accelerating Anaguma's growth and establishing Jiffcy as a global standard for text-based communication.

Investor Information

CyberAgent Capital (CAC), founded in 2006 and headquartered in Shibuya, Tokyo, is a venture capital firm that embodies the mission of 'Change the world, from Asia'. With operations extending across Japan, Vietnam, Indonesia, Thailand, and the US, CAC focuses on supporting startups aiming for global growth. Their investment strategy involves comprehensive support for seed-to-early-stage internet businesses, leveraging expertise garnered from numerous successful internet ventures within the CyberAgent group.

The firm has built a robust ecosystem designed to foster innovation and growth, prioritizing startups that are poised to make significant impacts on the market. Through their ongoing commitment to emerging companies in the communications sector, CAC aims to nurture the next generation of influential digital platforms.

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The investment in株式会社穴熊 by CyberAgent Capital represents a strategic move that holds considerable potential for high returns. Given the rapid rise of Jiffcy among younger users, the app is well-positioned to redefine communication norms in Japan and beyond. By addressing the evolving expectations of modern users for instantaneous and seamless interactions, Jiffcy taps into a burgeoning market trend that could see significant growth.

Furthermore, with CAC's established track record and experience in growing internet companies, the support provided can reinforce Anaguma's operational capabilities and amplify its outreach efforts. As the company prepares for its international launch and the release of additional features, it positions itself favorably against competitors, setting the stage for long-term success.

Moreover, the recognition from influential industry players serves to validate Jiffcy's business model and market potential. Such accolades help attract further investments and bolster user trust, essential components as they embark on their journey towards establishing a global presence.

In conclusion, CyberAgent Capital's continued investment is not only a vote of confidence in Jiffcy's innovative approach but also aligns well with market trends favoring versatile communication solutions. If executed effectively, this partnership could yield significant dividends for both the investor and the startup in the future.

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CyberAgent Capital

invested in

Anaguma

in 2025

in a Series A deal

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