BAS has made a seed investment in the telecom comparison platform Alao, aimed at simplifying subscription choices for users in Switzerland.

Target Information

Alao is an innovative startup focused on simplifying the complex fee structures and subscription services prevalent in the telecommunications sector. It operates as a comparison platform, enabling users to find the most suitable subscriptions for mobile services, as well as for telephone, internet, and television use, whether at home or in the office. The company’s promise is to help users navigate the telecommunications jungle and make informed decisions about their service providers.

The platform's key feature is a tailored subscription service that users can configure based on their lifestyle and needs. This personalization is efficiently executed through a quick filter questionnaire that takes no more than two minutes to complete. By leveraging this approach, Alao aims to deliver significant cost savings, reportedly up to 30%, thereby assisting users in reducing their telecommunications expenses effectively.

Industry Overview

The telecommunications industry in Switzerland is marked by intense competition and a plethora of available services, which can often overwhelm consumers. Many users find it challe