Bailador Technology Investments has invested $12.5 million in PropHero, an AI-driven property investment platform, as part of a $25 million Series A raise, aiming to leverage the growing digital transformation in the property sector.
Target Information
PropHero is an innovative AI-driven property investment platform co-founded by Mickael Roger and Pablo Gil Brusola. The company has demonstrated significant growth since its launch in 2021, amassing over 2000 paid customers and achieving an impressive revenue run rate of $35 million, with a remarkable annual growth rate of 200%. PropHero's digital platform efficiently guides users through the entire investment property purchasing process, offering a competitive cost structure compared to traditional buyer's agents.
Both co-founders possess strong expertise in artificial intelligence and data science, actively contributing to the platform's continual evolution. They are also highly invested in the company, ensuring alignment with Bailador’s interests as a leading shareholder following its recent capital injection.
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Industry Overview
The property investment sector represents a substantial and growing global market, with millions of transactions occurring annually. However, this market is notably underserved by efficient digital transactio
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Bailador Technology Investments
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in 2024
in a Series A deal
Disclosed details
Transaction Size: $25M
Revenue: $35M
Equity Value: $13M
Multiples
P/Revenue: 0.4x