Avance Investment Management partners with Just Develop It Limited to acquire Total Security, aiming to enhance the company's growth and independence in the cybersecurity market.

Information on the Target

Total Security Limited, originally known as Protected.net, is a prominent player in the cybersecurity sector, offering an array of products designed to safeguard consumers and small businesses from digital threats. Established in 2016, the company has gained recognition for its effective and user-friendly solutions, which include Total AV anti-virus software, Total AdBlock for ad-blocking, and Total Password for secure password management. These products are characterized by their accessibility and affordability, making them a go-to choice for users in need of reliable digital security.

Following the acquisition by Avance Investment Management and Just Develop It Limited, the leadership team at Total Security is set to transition the business into an independent venture. This move is poised to enhance the company’s operational flexibility, allowing the current management to accelerate growth initiatives and invest significantly in new product research and development.

Industry Overview in the Target's Specific Country

The cybersecurity industry in the United States has experienced notable growth in recent years, driven by increasing digital threats and the rising need for robust security solutions. With more individuals and businesses recognizing the importance of protecting t