Rokoko Co., Ltd. plans to acquire a 70.03% stake in Automagica, aiming to enhance its service offerings with advanced generative AI capabilities.

Information on the Target

Rokoko Co., Ltd. (Ticker: 5868) is a prominent player in the field of Business Process Outsourcing (BPO), focusing on the provision of outsourced business services. The company is set to acquire a majority stake in Automagica, a Tokyo-based firm specializing in the development of applications and systems integrated with generative Artificial Intelligence (AI). This strategic move aims to leverage Automagica’s innovative solutions to enhance Rokoko’s service offerings and drive revenue growth.

Automagica reported revenues of ¥207 million, an operating profit of ¥10 million, and net assets of ¥338 million as of the end of October 2025. The acquisition price is estimated at ¥341 million, with Rokoko acquiring a 70.03% share of Automagica. This transaction is expected to finalize on December 24, 2025.

Industry Overview in Japan

In Japan, the AI-driven solutions market has witnessed significant growth, spurred by a surge in demand for advanced technological applications across various sectors. Businesses are increasingly adopting AI

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ロココ

invested in

Automagica

in 2025

in a Other deal

Disclosed details

Transaction Size: $34M

Revenue: $21M

EBIT: $0M

Net Income: $0M

Enterprise Value: $27M

Equity Value: $3M


Multiples

EV/EBIT: 270.0x

EV/Revenue: 1.3x

P/E: 10.2x

P/Revenue: 0.2x

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