Australian Unity has acquired IOOF Ltd, now renamed Australian Unity Life Bonds Limited, enhancing its position in the Australian investment bonds market.

Information on the Target

Australian Unity has successfully acquired IOOF Ltd, now rebranded as Australian Unity Life Bonds Limited (AULBL), along with its investment bond business from the Insignia Financial group. This acquisition took effect on October 31, 2023. To facilitate a seamless transition, Insignia Financial will continue to offer various services under a transitional services agreement for a designated period.

As part of this transition, all inquiries regarding new or existing investment bonds should still be directed to Insignia Financial through their dedicated contact number or email. This strategic acquisition positions Australian Unity as a leading entity in the investment bonds market, focusing on delivering exceptional financial solutions to its members.

Industry Overview in Australia

The investment bonds sector in Australia is characterized by steady growth, driven by increased demand for long-term savings and investment strategies among consumers. This industry com