The Apax Digital Funds have agreed to acquire a controlling stake in atHome Group, Luxembourg's leading online property and automotive marketplace, from Mayfair Equity Partners and Oakley Capital.

Target Company Information

The atHome Group is Luxembourg's premier online marketplace for property and automotive sectors, well-known for connecting consumers with real-estate agents and automotive dealers. Over the years, it has expanded its services to include digital mortgage broking and personal tax filing, effectively supporting households in major life and financial decisions. atHome has established itself as a preferred destination for buyers and sellers, benefiting from significantly higher traffic and deeper user engagement compared to its competitors. The platform boasts a notable proportion of exclusive listings, further solidifying its market leadership.

In the last five years, atHome has consistently increased its market share, reinforcing its position as the unrivaled leader in classified ads for both property and auto verticals throughout Luxembourg. The company has also ventured into providing complementary financial services, demonstrating a growth trajectory that signals its strategic adaptability in a dynamic market.

Industry Overview in Luxembourg

The real estate and automotive markets in Luxembourg are characterized by compelling growth opportunities fueled by a robust economy and increasing consumer engagement with digital platforms. The shift toward online transactions in both sectors has accelerated du