Abercrombie & Kent has acquired ARA Tours Costa Rica, enhancing its luxury offerings while securing a strategic growth opportunity in the German-speaking tourism market.

Information on the Target

ARA Tours Costa Rica is an incoming agency specializing in the German-speaking market, offering services primarily focused on the 3-4 star segment of the tourism industry. As of March 1, 2023, ARA Tours has officially become a part of the Abercrombie & Kent (A&K) Travel Group, a move that promises to bolster growth and synergy between the two entities. The management team, including CEO Daniel Küng and COO Roland Ayer, will remain in place, ensuring a continuity of service and a commitment to the existing customer base.

This strategic acquisition has been positioned as a proactive measure for succession planning, reflecting the owners' desire to secure a stable future for ARA Tours while leveraging the strengths of a larger organization known for its luxury travel offerings.

Industry Overview in Costa Rica

The tourism industry in Costa Rica has been a cornerstone of the country's economy, with significant contributions to GDP and employment. Known for its rich biodiversity and commitment to sustainability, Costa Rica attract

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Abercrombie & Kent Travel Group

invested in

ARA Tours Costa Rica

in 2023

in a Merger deal

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