Information on the Target

Night Train Media (NTM) has successfully acquired a majority stake in BossaNova, a London-based non-scripted distributor specialized in documentary and drama content. Founded by industry veterans Paul Heaney and Dina Subhani, BossaNova is positioned for significant growth and expanded capabilities through this strategic partnership. The acquisition will enable BossaNova to tap into a new acquisition fund aimed at co-creating and co-funding diverse projects, further enhancing its market presence.

BossaNova's innovative model focuses on aligning producers with relevant platforms and broadcasters, a strategy previously implemented by Heaney at TCB Media Rights, which was later acquired by Beyond Rights. The company recently demonstrated its industry influence at its Development Day, which attracted over 50 buyers and commissioners from 35 different channels and platforms, highlighting its ability to pitch more than 75 new projects.

Industry Overview in the Target's Specific Country

The documentary and drama sectors in the UK are characterized by a robust demand for high-quality content, driven by an ever-expanding array of platforms competing for viewers. As consumer preferences evolve, there is a growing need for diverse stories that reflect the complexities of contemporary society. The rise of streaming services has led to an intensified focus on original content, creating opportunities for distributors like BossaNova to thrive.

In recent years, the UK's non-scripted media landscape has burgeoned, with audiences increasingly favoring authentic narratives that resonate on multiple levels. Industry events such as BossaNova's Development Day serve as vital networking opportunities, enabling producers and distributors to collaborate effectively and meet the contemporary market's demands.

Moreover, the UK remains a hub for factual production, with a significant amount of content being generated by leading studios and independent producers alike. Countries such as Australia and New Zealand have also emerged as key contributors in this space, with BossaNova recently securing over 650 hours of content from notable producers in these regions, including CJZ and Greenstone.

As the competition heats up in the non-scripted sector, maintaining a strategic advantage through partnerships and innovative content strategies will be crucial for firms like BossaNova. The changing dynamics in audience preferences combined with technological advancements stand to further shape the industry's future trajectory.

The Rationale Behind the Deal

Night Train Media's acquisition of BossaNova is primarily driven by the desire to strengthen its foothold in the documentary and drama market. The partnership leverages BossaNova's established industry connections and robust project pipeline while enhancing NTM's creative operational capabilities. By collaborating, both entities can benefit from increased resources, improved distribution networks, and novel project opportunities.

The collaboration promises a fresh perspective on content creation and an innovative approach to connecting producers with platforms. As the demand for premium content continues to rise, this deal positions both companies favorably in a competitive landscape.

Information About the Investor

Nigt Train Media is recognized for its significant contributions to the media industry under the leadership of Herbert Kloiber. With the backing of the Serafin Group, NTM has embarked on a diverse portfolio of scripted projects. Noteworthy productions include the futuristic drama “Veil” and the psychological thriller “The Ex-Wife,” written by

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Night Train Media

invested in

BossaNova

in 2021

in a Growth Equity deal

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