Information on the Target

KnowFully Learning Group, a company supported by NexPhase Capital, is a leading provider of continuing professional education, exam preparation courses, and digital learning solutions across the accounting, finance, and healthcare sectors. The company has recently acquired ChiroCredit, a distinguished provider of continuing education specifically designed for chiropractors, podiatric and naturopathic physicians, physical therapists, and other healthcare professionals.

Established in 2001, ChiroCredit has become a vital resource for an expanding community of healthcare professionals, offering affordable and accessible courses, certifications, and exam preparation materials. With a focus on effective education delivery, ChiroCredit's audience includes chiropractors, acupuncturists, athletic trainers, and various allied health professionals, positioning it as a significant player in the continuing education landscape.

Industry Overview in the Target’s Specific Country

The continuing education industry in the United States has experienced significant growth, driven by the increasing demand for accredited programs that ensure healthcare professionals maintain their licenses and stay updated with the latest advancements in their fields. As regulations evolve and continue to emphasize the importance of lifelong learning, the need for effective and engaging educational solutions is more prominent than ever.

Within the healthcare sector specifically, professionals are required to partake in continuing education regularly to comply with state and federal requirements. This trend not only enhances the skill set of professionals but also improves patient care outcomes, thereby driving the demand for quality educational content and innovative learning methods.

Moreover, the shift towards digital learning solutions, accelerated by the COVID-19 pandemic, has further transformed the landscape. This has led to greater accessibility for healthcare professionals who can now access a wide range of courses and materials online, breaking geographical barriers and promoting a more flexible learning environment.

As the industry continues to evolve, companies like KnowFully and ChiroCredit are strategically positioned to leverage their strong reputation and comprehensive catalog of courses to cater to the increasing demand for high-quality continuing education, ensuring that healthcare professionals can access the tools they need to enhance their knowledge and skills.

The Rationale Behind the Deal

The acquisition of ChiroCredit by KnowFully Learning Group symbolizes a strategic move that enhances KnowFully's ability to provide tailored educational solutions to diverse healthcare professionals. By integrating ChiroCredit’s offerings with its own PharmCon division, KnowFully can significantly broaden the scope of its educational reach while addressing the unique needs of various healthcare sectors.

As healthcare continues to demand specialized and relevant education, this acquisition allows KnowFully to strengthen its competitive position, facilitating the expansion of its digital continuing education catalog and further enhancing user experience through innovative technology.

Information About the Investor

KnowFully Learning Group has established itself as a leader in professional education since its inception in 1985 as Surgent McCoy CPE, LLC. With a firm commitment to helping students and professionals pass essential licensure exams and meet ongoing educational requirements, the company has cultivated a robust portfolio of brands and offerings.

Since its acquisition of PharmCon in 2019, KnowFully has demonstrated remarkable growth by expanding its suite of educational solutions tailored for healthcare professionals. Their focus on delivering practical, in-depth continuing education reflects their commitment to empowering learners and keeping industry professionals at the forefront of their respective fields.

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This acquisition presents a promising investment opportunity for KnowFully Learning Group, as it effectively positions the company to meet the growing demand for specialized continuing education in the healthcare sector. By incorporating ChiroCredit’s established expertise, KnowFully can enhance its service offerings and strengthen client relationships across a broader range of healthcare professions.

The potential for increased market share within the continuing education landscape gives this deal a solid foundation for growth, particularly as regulations around healthcare education become more stringent and the need for qualified professionals intensifies.

Furthermore, leveraging ChiroCredit's two-decade experience can foster innovation in course delivery and development, further differentiating KnowFully within an increasingly competitive market. Strategies implemented by PharmCon, such as adaptive learning technologies, can be applied to enhance ChiroCredit’s offerings, ultimately improving educational efficacy and customer satisfaction.

Overall, this acquisition is likely to yield positive returns, establishing KnowFully as a comprehensive resource for continuing education while enhancing the overall quality of training accessible to healthcare professionals.

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