Target Information

CNO Financial Group, Inc. (NYSE: CNO), a prominent life and health insurance provider, is set to acquire a strategic minority interest in Victory Park Capital (VPC), an esteemed global private credit manager majority-owned by Janus Henderson Group (NYSE: JHG). This partnership will involve a minimum capital commitment of $600 million allocated to new and existing investment strategies within VPC.

Founded in 2007 and based in Chicago, VPC boasts nearly two decades of experience in delivering tailored private credit solutions to a diverse range of businesses, both established and emerging. Acquired by Janus Henderson in 2024, VPC enhances the asset manager's capabilities in private credit. Since its inception, VPC has specialized in asset-backed lending spanning various sectors, including consumer credit, small business financing, real estate, litigation finance, and physical assets.

Industry Overview

The private credit market has seen significant growth over the past decade, particularly in the United States, which continues to be a key player in the alternative investment space. The demand for private credit has surged as traditional bank lending remains cautious, offering opportunities for specialized firms like VPC to address the financing needs of underserved segments.

In the U.S., private credit has evolved into a substantial asset class, with institutional investors seeking higher yields amid a low-interest-rate environment. This trend has driven a notable increase in fundraising activities, enabling firms to develop innovative credit solutions tailored to a variety of economic conditions.

Furthermore, legislation and regulatory shifts are prompting businesses to seek alternative sources of financing, further bolstering the market for private credit. The industry's adaptability allows it to cater to the evolving financial needs of corporations, thereby solidifying its relevance in today's economic landscape.

This trend is also observable in the Midwest region, where Chicago-based firms like VPC have capitalized on local economic strengths and a diverse business ecosystem, providing a favorable environment for alternative investment strategies.

Rationale Behind the Deal

The collaboration between CNO and VPC brings together their collective experience in private asset-backed credit, aiming to create a synergistic partnership. CNO's investment is a strategic move that highlights its commitment to expanding its capabilities both as an investor and a strategic partner in the alternative credit market.

Through this partnership, CNO is not only investing in VPC’s growth but is also poised to leverage its unique expertise and extensive sourcing channels. This will enhance CNO’s product offerings while aligning with its objective to improve return on equity (ROE) through diversified investments.

Investor Information

CNO Financial Group stands out as a leading provider of life and health insurance solutions focused on the middle-income sector in America. Headquartered in Carmel, Indiana, the company operates through brands such as Bankers Life, Colonial Penn, and Washington National, managing over 3.2 million policies and a robust asset portfolio of $37.3 billion.

With a strategic focus on partnerships that amplify investment potential, CNO is committed to collaborating with institutions like VPC that offer distinctive expertise in asset-backed credit. The firm’s robust infrastructure and extensive agent network position it well for capitalizing on investment opportunities in this growing asset class.

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This partnership appears to be a well-considered move for CNO Financial Group, as it aligns with broader industry trends that favor the growth of private credit markets. VPC’s established track record and differentiated expertise in asset-backed lending present a compelling case for investment, particularly in an environment where traditional banking options may be limited.

Moreover, the significant capital commitment from CNO will enable VPC to further enhance its investment strategies, potentially yielding substantial returns for both parties. The collaboration strengthens the insurance capabilities of both organizations and underscores their mutual belief in the long-term growth of asset-backed private credit markets.

Given CNO's strategic focus on improving ROE and the potential benefits of leveraging VPC's investment strategies, this investment may indeed be a prudent move. However, it will be important for CNO to remain vigilant regarding market fluctuations and operational efficiencies to fully realize the anticipated advantages of this partnership.

In conclusion, this investment represents a strategic opportunity for CNO to cement its position within the alternative investment ecosystem and capitalize on the burgeoning demand for private credit solutions.

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CNO Financial Group, Inc.

invested in

Victory Park Capital

in 2025

in a Other VC deal

Disclosed details

Transaction Size: $600M

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