Target Information

Primed Group, established in 1946, is a prominent provider of high-quality medical consumables and gas sterilisation services, headquartered in Germany. The company employs over 450 staff and possesses in-house capabilities that cover the entire value chain, allowing it to maintain a competitive edge in the industry.

With a diverse product portfolio that includes certified consumables for critical applications such as tracheotomy/laryngectomy, wound care, thoracic drainage, and suction systems, Primed Group serves customers in more than 60 countries. It is recognized as one of the few Official Equipment Manufacturers (OEMs) that also offers gas sterilisation services to MedTech and pharmaceutical companies, further enhancing its market position.

Industry Overview in Germany

The MedTech industry in Germany is one of the largest and most highly regarded sectors in Europe, characterized by strong regulatory frameworks and a robust innovation landscape. The country is home to a wide range of companies specializing in medical technology, which contributes significantly to healthcare advancements globally.

Germany's MedTech sector benefits from an extensive public health system and favorable access to cutting-edge research, positioning it at the forefront of medical technology development. The market is also bolstered by significant investments in R&D, which yield a steady flow of new products and innovations designed to improve patient care and hospital efficiencies.

Additionally, Germany's aging population and the increasing prevalence of chronic illnesses drive demand for effective medical solutions, further supporting the growth of the MedTech industry. As hospitals and healthcare providers seek to enhance their service offerings, the need for reliable and innovative medical consumables continues to escalate.

The German MedTech market remains competitive, with both established companies and startups vying for recognition. This dynamic ecosystem fosters collaboration, stimulating product development and expanding market opportunities for players like Primed Group.

Rationale Behind the Deal

CAPZA's arrangement of a Unitranche for the refinancing of Primed Group aims to support the company's future growth strategies, which include expanding its existing product range and developing new proprietary products. This financial support is crucial for enabling Primed Group to seize strategic growth opportunities, both organically and through targeted acquisitions.

By reinforcing its position in the MedTech sector and increasing its global market presence, Primed Group is set to enhance its capabilities and reach, ultimately delivering greater value to its customers and stakeholders.

About the Investor

CAPZA is a recognized investment firm specializing in providing tailored financing solutions to mid-market companies. With extensive experience in private debt and growth capital, CAPZA focuses on supporting companies through strategic partnerships and value-adding resources.

The firm is committed to facilitating growth for its portfolio companies, offering them not only financial backing but also expertise in navigating complex market challenges. CAPZA's investment approach aligns with fostering innovation and operational excellence, making it a suitable partner for Primed Group's ambitious growth plans.

View of Dealter

This transaction presents a compelling investment opportunity for CAPZA, as it supports a well-established player in the lucrative German MedTech sector. Primed Group’s strong market positioning and expertise in high-quality medical consumables provide a solid foundation for sustained growth, making it an attractive target for investors.

Moreover, the company's diverse product portfolio and global reach significantly enhance its resilience to market fluctuations, offering CAPZA a favorable risk-reward profile. By facilitating Primed Group's expansion efforts, CAPZA positions itself to benefit from the potential upside of a strengthened market presence.

The emphasis on developing new proprietary products further underlines the strategic vision behind this deal, as it aligns with industry trends towards innovation and differentiated offerings in the MedTech space. As healthcare demands continue to evolve, Primed Group's commitment to quality and reliability will likely contribute to its ongoing success.

In summary, this investment is poised to be a good move for CAPZA, provided that Primed Group successfully executes its growth strategies and continues to strengthen its market position in the competitive MedTech landscape.

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