Target Information

Mabo Group, established in 1987, specializes in the import and distribution of various types of forklifts, including sideloaders, truck-mounted forklifts, and narrow aisle forklifts. The company has developed strong partnerships with leading brands such as Combilift, Moffett/Kooiaap, Aisle Master, Bauman, Innolift, and Hyundai, positioning itself as a key player in the Benelux region for efficient and space-saving forklift solutions. Mabo Group not only emphasizes sales but also places significant importance on after-sales service and forklift rentals, enabling it to support customers effectively throughout the lifecycle of its products. With a dedicated team of approximately 75 employees, Mabo Group reported a turnover of €35 million in 2023.

Industry Overview in the Benelux Region

The forklift industry in the Benelux region is characterized by an increasing demand for specialized handling equipment that optimizes space and enhances operational efficiency. Companies are continuously looking for innovative solutions to improve warehouse productivity and reduce operational costs. As a result, the market for forklifts has been growing steadily, driven by sectors such as logistics, e-commerce, and manufacturing, where material handling efficiency is critical.

Technological advancements are playing a pivotal role in shaping this industry. The integration of automation and smart technologies into forklifts is becoming commonplace, allowing for improved safety, reduced human error, and enhanced operational efficiencies. Forklift manufacturers are increasingly focusing on electric and environmentally friendly models, aligning with global sustainability trends and compliance with stringent emissions guidelines.

Additionally, the shift toward e-commerce has led to heightened demand for flexible and versatile material handling equipment that can adapt to rapid inventory turnover and changing consumer preferences. As distribution channels evolve, the importance of effective material handling significantly influences companies' competitiveness in the marketplace.

Despite challenges posed by economic fluctuations and supply chain disruptions, the long-term outlook for the forklift industry remains positive. Continued investments in technology and infrastructure, alongside strategic partnerships, are essential for firms looking to thrive in this dynamic environment.

Rationale Behind the Deal

The acquisition of a majority stake in Mabo Group by Buysse & Partners aligns with their strategic vision to propel the company into its next growth phase. By focusing on both organic growth and potential strategic acquisitions, Buysse & Partners aims to expand Mabo's product offerings and market reach within the Benelux region. This dual approach will not only strengthen Mabo Group's competitive edge but also enhance its capabilities in responding to evolving market demands.

Furthermore, the decision to segregate the automation activities under Mabo E&A signifies a strategic focus that allows the management to concentrate on core competencies while potentially unlocking new opportunities. This restructuring is anticipated to foster innovation and specialization, which are critical for long-term sustainability and growth.

Information About the Investor

Buysse & Partners is an investment firm that specializes in managing and developing businesses across various sectors, with a particular focus on supporting growth-oriented companies. Their commitment to fostering long-term value creation enables them to work closely with management teams, providing not only capital but also strategic guidance. With a wealth of experience in the industry, Buysse & Partners is well-positioned to help Mabo Group navigate the challenges of the market and capitalize on emerging opportunities.

Buysse & Partners’ investment strategy prioritizes partnerships with strong companies that have a solid foundation and proven market positions. Their collaborative approach, combined with their operational expertise, aims to ensuring that portfolio companies achieve their growth aspirations while maximizing operational efficiencies.

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Overall, the acquisition of Mabo Group by Buysse & Partners appears to be a strategically sound investment. The Benelux forklift market is experiencing growth, driven by technological advancements and increasing demand for efficient material handling solutions. By leveraging Mabo Group's established reputation and market presence, Buysse & Partners has positioned itself to capitalize on this growth momentum.

The emphasis on both organic growth and potential acquisitions demonstrates a clear strategy for expansion, which could lead to increased market share and revenue diversification. This proactive approach not only sets the stage for immediate benefits but also ensures that Mabo Group is well-equipped to respond to future industry challenges.

Moreover, separating the automation division under the Mariën-Bouwens family's leadership enhances focus and innovation, aligning with current market trends. This move could potentially unlock value that may have been constrained under a unified structure. Overall, this investment is poised to be beneficial for all stakeholders involved.

In conclusion, with the backing of Buysse & Partners, Mabo Group is likely to thrive in a growing and competitive environment. The strategic decisions being made pave the way for sustainable growth, making this transaction a promising opportunity in the material handling sector.

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