Boparan Holdings Limited has agreed to sell its European Poultry business to the Boparan Private Office for over €200 million, paving the way for enhanced operational focus and increased investment in sustainability and growth opportunities.

Information on the Target

Boparan Holdings Limited (BHL) has reached an agreement to sell its European Poultry business to the Boparan Private Office (BPO) for over €200 million. This strategically significant transaction marks a pivotal moment for both entities, unlocking numerous opportunities for future development and growth.

The European Poultry division, now under BPO's management, will leverage a dedicated focus on regional markets within Europe. This shift is expected to facilitate the discovery of substantial growth opportunities, particularly through enhanced emphasis on quality, animal welfare, and sustainability initiatives.

Industry Overview in the Target's Specific Country

The poultry industry in Europe has exhibited robust growth, driven by rising demand for poultry products as a source of protein among consumers. This trend is reinforced by an increasing preference for lean meat over red meat, owing to health considerati