Target Information
Bain Capital Real Estate and 11North Partners have jointly acquired a portfolio of open-air lifestyle retail centers in Oklahoma City, valued at $212 million. This off-market deal encompasses prestigious properties including Nichols Hills Plaza, The Triangle at Classen Curve, and Classen Curve, covering nearly 40 acres in the affluent Nichols Hills submarket.
With an impressive occupancy rate exceeding 97%, these centers are anchored by prominent retailers such as Whole Foods and Trader Joe’s. They also feature over 50 unique-to-market tenants, including Lululemon, Warby Parker, Sephora, Anthropologie, and West Elm. Located in proximity to major employers like Integris Baptist Medical Center and Chesapeake Energy Headquarters, these assets are deemed some of the most frequented neighborhood retail hubs in Oklahoma.
Industry Overview
The retail sector in Oklahoma City has demonstrated resilience, particularly within lifestyle-oriented open-air markets. As consumer preferences continue to shift towards experiential shopping and outdoor environments, open-air retail centers have become increasingly popular. These spaces not only provide a variety of shopping options but also foster community engagement, making them vital to local economies.
Moreover, Oklahoma’s economy has been bolstered by a diverse array of sectors, including energy and healthcare. The state's favorable market conditions and steady job growth contribute to increased consumer spending, benefiting retail centers. The growth of affluent demographics in areas like Nichols Hills further enhances the retail landscape, making it attractive for investments in open-air centers.
The demand for premium retail experiences has surged as shoppers increasingly prioritize convenience and quality. Open-air shopping continues to evolve, integrating dining, entertainment, and community events, catering to a lifestyle-oriented experience. This trend supports the sustainability of retail assets in the region, with ongoing development aimed at enhancing the shopping experience.
In addition to favorable demographics and robust economic indicators, Oklahoma’s strategic location serves as a logistical hub, attracting regional shoppers. This, coupled with an evolving retail landscape, positions the state as a prime market for lifestyle retail investments.
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Rationale Behind the Deal
The joint acquisition by Bain Capital and 11North is grounded in a strategic vision to focus on high-performing open-air retail assets known for their necessity-driven tenant mixes. The portfolio's blend of established national retailers and affluent demographics aligns seamlessly with their investment strategy, emphasizing the importance of well-located properties that serve as essential retail centers for communities.
Martha Kelley, Managing Director at Bain Capital Real Estate, remarked on the strategic alignment of this acquisition, noting the importance of investing in properties that serve everyday needs. The decision to invest in this portfolio reflects a broader trend towards enhancing community-oriented retail offerings.
Investor Information
Bain Capital Real Estate is part of Bain Capital, a global investment firm that manages approximately $185 billion in assets across diverse sectors. The firm’s approach focuses on value-added investments in areas poised for long-term growth, particularly within the retail space.
On the other hand, 11North Partners, a firm known for its expertise in retail investments, also emphasizes sourcing high-performing assets in North America. With a commitment to navigating the complexities of the retail market, 11North aims to capitalize on opportunities that showcase their unique market insights and deep industry relationships.
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The acquisition of these open-air retail centers represents a strategic and timely investment for both Bain Capital and 11North Partners. Given the evolving landscape of retail, particularly in the context of consumer preferences shifting towards lifestyle-oriented shopping experiences, this deal aligns with market demand and demographic trends.
Investing in a portfolio that boasts strong occupancy rates and a desirable tenant mix is indicative of a savvy market entry strategy. As the retail environment continues to adapt, the ability to draw in both essential and luxury retailers positions these properties for sustained success.
Furthermore, the focus on community-centric retail hubs plays into the growing necessity for retailers to connect with consumers in meaningful ways. By enhancing the shopping experience within these open-air venues, the properties are likely to thrive, making this acquisition a prospective value-generating opportunity.
Overall, the strategic partnership and investment approach taken in this deal demonstrate a thorough understanding of the market dynamics, suggesting that it could likely yield positive returns in the long run as retail landscapes continue to evolve.
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Bain Capital Real Estate and 11North Partners
invested in
a $212m portfolio of open-air lifestyle retail centres
in 2024
in a Joint Venture deal
Disclosed details
Transaction Size: $212M