Information on the Target

TGE (Tharawat Green Exchange) is a pioneering startup in Saudi Arabia focused on promoting environmental sustainability through innovative technology. Utilizing a blockchain-enabled platform, TGE connects carbon offsetters with local nurseries and land projects. This model supports Saudi Arabia's ambitious goal of planting 10 billion trees by 2040 while simultaneously fostering economic growth and enhancing environmental health.

Unlike many global providers that invest in international projects, TGE operates solely within Saudi Arabia. This localization strengthens the country's environmental ecosystem, involving three principal stakeholders: projects that require tree planting, nurseries which supply the trees, and carbon offsetters who contribute financially to achieve their carbon footprint goals.

Industry Overview in Saudi Arabia

The sustainability sector in Saudi Arabia is experiencing a significant transformation, driven by the government's Vision 2030 initiative, which emphasizes environmental stewardship and economic diversification. This strategic plan aims to transition the economy from oil dependency towards sustainable practices, heavily investing in renewable energy and environmental projects.

As part of this shift, the carbon offset market is becoming increasingly vital. With a growing awareness of climate change and its impacts, businesses and individuals are actively seeking methods to reduce their carbon footprints. This creates a favorable environment for innovative solutions like TGE's, which offers a localized approach to carbon offsetting and environmental contributions.

Moreover, the increasing integration of technology within environmental efforts signifies a growing trend in the region. The use of blockchain for transparency and efficiency in tracking carbon credits aligns with global shifts towards more equitable and accountable sustainability practices, further boosting the sector's appeal.

As TGE aims to establish a robust local project base, it plays a crucial role in enhancing Saudi Arabia's environmental efforts while potentially tapping into a global market projected to reach over $1 trillion, growing annually by around 6%. This bodes well for the future of green initiatives within the region.

The Rationale Behind the Deal

The strategic investment of 1.69 million SAR by Adaverse into TGE reflects a strong commitment to advancing Web3 technological solutions that address pressing environmental issues. The funding is primarily directed towards bolstering infrastructure and blockchain development, enhancing sales and marketing strategies, and acquiring Vera certification for TGE’s carbon credits. This certification is crucial, as it will affirm the credibility and market value of TGE's carbon offsets on a global scale.

Adaverse views this partnership as an important step in aligning its mission with tangible advancements in sustainability. By supporting TGE, Adaverse not only invests in a promising business venture but also contributes to significant environmental initiatives in Saudi Arabia.

Information About the Investor

Adaverse is recognized as a leading Web3 and blockchain fund in Saudi Arabia, committed to supporting innovative startups that address real-world challenges through technology. The organization focuses on fostering the growth of forward-thinking projects capable of transforming traditional industries.

With a keen interest in sustainability, Adaverse recognizes the potential of blockchain to revolutionize numerous sectors, particularly in enhancing transparency and efficiency. The firm is dedicated to investing in ventures that contribute to economic diversification while also championing social and environmental responsibility.

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The investment in TGE by Adaverse represents a strategic and forward-thinking opportunity that aligns not only with profit potential but also with pressing environmental needs. TGE's model is innovative, as it integrates a well-established market demand for carbon credits with advanced blockchain technology, ensuring transparency and engagement at various stakeholder levels.

Moreover, with Saudi Arabia's commitment to Vision 2030 and the substantial financial incentives for sustainable projects, TGE stands to benefit from favorable regulatory environments and potential government support. This alignment with national goals makes TGE a particularly promising investment for adopting both regional and global sustainability targets.

Adaverse's investment strategy also highlights the growing importance and profitability of green technology ventures. As organizations and individuals increasingly allocate resources towards environmental initiatives, TGE's potential to bridge the gap in the carbon offset market paves the way for significant growth opportunities.

In conclusion, the partnership between Adaverse and TGE not only showcases the potential of transforming societal standards towards sustainability but also positions both organizations as frontrunners in the battle against climate change. This deal is likely to yield substantial returns, both socially and financially, affirming a commitment to a sustainable future.

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