Inside the TMT Sector: Where Private Equity and Strategic Buyers Are Betting in 2025
Technology, media, and telecommunications have long been fertile ground for investors, but the story in 2025 is sharper and more polarized. Some subsectors have matured to the point of near-utility status, while others are breaking open entirely new categories. For private equity and strategic buyers, the TMT sector is no longer about catching the next big thing—it’s about reading which digital behaviors, network architectures, and content models are gaining permanent traction and which are overhyped. Valuation volatility across tech and media since 2022 forced a more disciplined approach. Deals that once banked on cheap capital and top-line momentum now require tested operating models and clear paths to cash flow.
The significance of understanding this evolution cannot be overstated. Digital infrastructure now underpins every industry, but monetization models diverge widely. Investors who don’t parse the difference between a capital-intensive fiber roll-out and a high-margin cloud SaaS business risk mistaking growth for durability. Similarly, media and content valuations are shaped less by subscriber counts and more by IP defensibility and distribution leverage. This article breaks down how sophisticated buyers—both private equity and corporates—are navigating the TMT sector in 2025, where the capital is flowing, and how strategies are diverging.

Digital Infrastructure: The Backbone of TMT Private Equity Plays
Infrastructure inside the TMT sector used to mean cell towers and cable. Now it’s far broader: data centers, edge computing, fiber-to-the-home, small-cell deployments for 5G, and subsea cables connecting entire continents. The attraction is straightforward: durable demand for connectivity, underpinned by cloud adoption, streaming, AI workloads, and hybrid work. But deal dynamics have changed.
Private equity funds that specialize in infrastructure—Brookfield, DigitalBridge, and EQT’s infrastructure arm—have doubled down on neutral host assets and “build-to-suit” fiber expansions. These investments carry lower technology risk but require heavy capital and careful contract design. A recent Brookfield-backed carve-out of telecom towers in Latin America illustrates the model: long-term tenant agreements lock in predictable cash flows, and inflation-linked pricing provides built-in hedge. Valuations remain high relative to industrials but are justified by yield stability and demand certainty.
Strategic buyers approach differently. Telecom incumbents like AT&T and Vodafone are shedding non-core infrastructure while reinvesting selectively in spectrum and advanced network buildouts. Hyperscalers—Amazon, Google, Microsoft—aren’t buying towers but are quietly taking stakes in subsea cables and renewable-powered data centers to secure future bandwidth for AI and cloud. This shift creates an opportunity for PE to intermediate between asset-heavy telcos seeking capital relief and hyperscalers needing guaranteed capacity without full ownership.
Investors must also be wary of cost inflation and regulation. Building edge data centers and fiber is more expensive post-2021 supply chain disruption. Governments, meanwhile, are tightening oversight on cross-border data assets. Due diligence goes beyond lease terms; it must test resilience against capex overruns, right-of-way issues, and policy risk. Sophisticated buyers model downside scenarios on tenant churn and financing costs before signing.
Another major trend is “infra meets digital platforms.” Funds are pairing infrastructure with software that optimizes it—monitoring tools, energy management, and customer provisioning platforms. EQT’s investment in Adamo Telecom tied fiber buildout to proprietary OSS/BSS systems, enhancing EBITDA and exit multiple. For PE players willing to blend infra and tech, this integrated thesis creates higher-value platforms than asset-only plays.
Enterprise Software and AI: Value Beyond the Buzzwords
Software still dominates TMT private equity, but the flavor of winning bets has shifted. The years of paying 20x ARR for any cloud app are gone. In 2025, buyers are distinguishing between durable, workflow-embedded SaaS with real switching costs and commodity apps facing pricing compression. Artificial intelligence adds complexity: everyone claims to be “AI-enabled,” but few have true model-driven moats or margin upside.
Private equity leaders like Thoma Bravo, Vista Equity, and Hg continue to target mission-critical software with high net revenue retention and low churn: vertical SaaS for sectors like insurance, logistics, and industrial design. These plays are less glamorous than consumer apps but provide predictable cash flows and bolt-on potential. Valuations for top assets remain in the low- to mid-teens multiple on forward ARR—down from pandemic highs but still premium for defensibility.
The rise of generative AI has forced new diligence layers. Buyers now scrutinize how AI features impact unit economics, not just roadmap marketing. Are AI-driven efficiencies lowering support costs or increasing contract size? Are models proprietary or dependent on third-party APIs that could shift cost or compliance exposure? Savvy funds run sensitivity on AI pricing, inference cost, and competitive imitation risk. Without that, deals could overpay for buzz.
Strategic buyers, particularly big tech and industrial conglomerates, are chasing software that extends their ecosystems. Salesforce’s acquisitions in analytics and DevOps, and Siemens’ purchases in digital twin software, are examples of adding AI-enhanced capabilities to core platforms. Unlike PE, these strategics often pay more for fit and synergy than for standalone metrics. But even strategics have cooled on trophy valuations and are structuring deals with more earnouts and retention mechanics to manage risk.
Another pocket of action is developer tooling and security software. Growth is steady but expectations have normalized. Deals like Francisco Partners’ move into cybersecurity platforms reflect appetite for cash-generative assets with secular tailwinds but rationalized multiples. AI is reshaping security as well; predictive threat detection and automated response create value but require deeper technical diligence.
Importantly, software carveouts from non-tech corporates remain fertile. As legacy conglomerates streamline, private equity is buying orphaned software units and modernizing go-to-market while shifting to SaaS pricing. Carlyle’s spinout of a European industrial IoT software line exemplifies this. These transactions demand not just financial rigor but hands-on operational capability to build a standalone entity.
Media, Content, and Intellectual Property: Betting on Sticky Audiences and Monetization Discipline
Media and content investing has evolved from subscriber-chasing to monetization sophistication. In 2025, the TMT sector’s media segment is shaped by three forces: IP scarcity, platform distribution leverage, and new monetization models beyond ads and subs.
Private equity is drawn to premium IP libraries with predictable licensing and global reach. The frenzy around sports rights, kids’ programming, and long-tail streaming content continues but with stricter underwriting. Blackstone’s majority stake in Candle Media shows the playbook: back strong creative IP with proven audience pull, then scale distribution and partnerships. Returns depend on disciplined cost control and global monetization, not just signing hitmakers.
Strategic buyers—Disney, Warner Bros. Discovery, Sony—are recalibrating. They are less aggressive about pure subscriber scale and more focused on profitability and cross-platform integration. Streaming platforms once obsessed with growth at any cost now prioritize ARPU, churn control, and advertising monetization. Deals reflect this pivot: partnerships to share content costs, joint ventures on distribution, and tech acquisitions that improve ad targeting and measurement.
Music rights remain attractive but more competitive. KKR, Hipgnosis, and Concord have been active in catalog roll-ups. But yield compression and rising interest rates force sharper pricing. Buyers model sync licensing potential, streaming royalty trajectories, and creator platform economics with greater discipline.
Interactive entertainment is a bright spot. Gaming M&A is active as private equity and strategics pursue studios with repeatable franchises and proprietary engines. Embracer’s portfolio reshaping and Sony’s ongoing studio consolidation reflect appetite for IP that travels across platforms. But risk analysis is deeper: development cycle volatility, platform dependency, and community engagement metrics now weigh heavily in diligence.
Advertising technology is recovering from the privacy reset, and select PE funds are backing platforms with strong first-party data and privacy-compliant targeting. Francisco Partners’ investment in AdTech solutions and CVC’s digital marketing stack deals signal continued interest. Yet buyers require clear differentiation and resilient gross margins before committing.
Key takeaway: media bets in 2025 are about monetization quality and control of unique content, not vanity metrics. Smart investors run detailed audience cohort analysis, revenue mix testing, and distribution scenario planning before assigning value.
Telecom Evolution and Convergence: Where Strategics and PE Collide
Telecom has always been a capital-heavy game, but its boundaries with tech and media continue to blur. In 2025, private equity and strategics are playing different hands in the TMT sector’s telecom segment, yet often meet in the middle.
On the private equity side, fiber rollouts remain attractive where regulatory support and underpenetrated markets intersect. European mid-market deals, such as EQT’s support of regional fiber challengers, show appetite for local incumbents with upgrade potential. Funds structure these deals with patient capital, inflation-linked contracts, and aggressive build-out plans tied to proven demand clusters. Mobile tower carveouts remain active in emerging markets, where consolidation and 5G rollout create arbitrage opportunities for specialized operators.
Strategics—traditional carriers like Verizon, Orange, and Telefónica—are pivoting from asset ownership to service innovation. They offload passive infrastructure while investing in cloud-hosted network functions, private 5G for enterprises, and security services for connected devices. This creates partnership and acquisition opportunities for PE-backed B2B telecom tech platforms.
Convergence is a defining theme. Connectivity and content bundles reappear in new forms, often powered by analytics and flexible billing. Telcos and cable groups explore M&A or alliances to integrate streaming, gaming, and home security into connectivity packages. Private equity sometimes steps in to accelerate this play by backing smaller integrated providers or platform enablers.
Another growth area is satellite-to-device connectivity. Strategic investment from carriers and big tech (e.g., Apple’s satellite SOS, SpaceX’s Starlink partnerships) is pulling capital toward LEO constellations and related ground networks. PE is watching but selective: capital intensity is extreme and technology cycles are fast, making timing critical.
Regulation and spectrum policy remain gating factors. Investors run sensitivity models on spectrum renewal, wholesale pricing, and roaming mandates. Political risk in cross-border telecom deals requires structured protections—stapled financing, local co-investors, and governance concessions to clear approvals.
Ultimately, telecom investing in the TMT sector is about identifying which part of the value chain will keep pricing power. Asset-heavy infrastructure may deliver predictable yield but requires scale and cost control. Service and enterprise segments offer growth but face rapid tech shifts. Convergence bets can pay, but only with deep operational know-how and local market insight.
The TMT sector in 2025 is no longer a broad “tech bet.” It is a mosaic of infrastructure resilience, software defensibility, content monetization, and telecom transformation. Private equity firms that win here do not rely on cheap leverage and rising multiples; they build conviction through integrated diligence—testing technology risk, regulatory exposure, and margin durability. Strategic buyers move with sharper discipline, aligning acquisitions to ecosystem expansion rather than chasing headline scale.
For investors, the lesson is clear. Treat the TMT sector as an interconnected set of cash flow engines and competitive moats, not a single growth story. Understand where you’re buying utility-like stability versus where you’re underwriting disruptive change. Match capital structure and operating plan to each segment’s reality. The deals that work in 2025 won’t be the flashiest—they’ll be the ones that connect long-term demand to sustainable economics with clear execution paths.