Rousseau, a French leader in metal construction, has undergone a managerial and shareholder restructuring with Turenne Groupe acquiring a majority stake to support future strategic initiatives focused on sustainability.

Target Information

Founded in 1921 and headquartered in Offranville, Normandy, Rousseau is a leading French company specializing in metal construction. The company focuses on deploying visual identity products and public space equipment, both in France and internationally. Rousseau operates throughout the entire value chain, assisting clients with their brand strategy through comprehensive project management that spans conception, manufacturing, installation, and ongoing maintenance throughout extensive distribution networks.

Rousseau's operations are organized into four complementary segments: commercial signage and façade dressing, urban furniture (including display cases and bus shelters), metallic frameworks and canopies (such as photovoltaic highway canopies), and maintenance services, which are provided on demand through its subsidiary, RMGE.

Industry Overview

The metal construction industry in France has shown resilience and adaptability, maintaining steady growth even amidst fluctuating economic conditions. This sector is characterized by a strong demand for innovative design and sustainability