Tera Ventures and other investors have collectively raised $3.8 million to support Rentle, a Finnish startup enabling merchants to sell and rent products through a sustainable circular commerce platform.
Target Company Overview
Rentle is a Finnish startup operating in the circular economy sector. The company's innovative platform enables merchants to sell and rent products, addressing the growing consumer preference for access over ownership. Established to fill a gap in the market, Rentle provides essential software solutions for merchandisers who seek to implement and manage circular business models effectively.
By focusing on sustainable practices, Rentle empowers merchants to transition from traditional linear commerce to more sustainable revenue streams. The platform facilitates the sale and rental of durable goods, marketed to consumers increasingly inclined towards environmentally responsible consumption. Renowned brands, including Motonet, Decathlon UK, and Ridley, are already leveraging Rentle’s platform to reach hundreds of thousands of consumers worldwide.
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Industry Overview in Finland
The circular economy is gaining significant traction in Finland, supported by governmental policies focused on sustainability and innovation. As consumers become more eco-conscious, the demand for alter
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Tera Ventures
invested in
Rentle
in 2023
in a Seed Stage deal
Disclosed details
Transaction Size: $4M