Muck Rack has secured a $180 million Series A minority investment from Susquehanna Growth Equity to support its continued growth and enhance its PR technology offerings.

Target Information

Muck Rack is a leading Public Relations Management (PRM) platform founded in 2009 that empowers organizations to effectively connect with journalists, track media coverage, and demonstrate the value of their public relations efforts. Recently, Muck Rack announced it has secured a $180 million Series A minority investment from Susquehanna Growth Equity (SGE). This marks the first institutional investment the company has received since its inception, despite being self-funded throughout its growth.

The Muck Rack platform facilitates collaboration between public relations teams and journalists, enabling organizations to monitor and measure media impact effectively. With remarkable 75% year-over-year revenue growth in 2021 and over 300% growth from 2018 to 2021, Muck Rack has established itself as a significant player in the PR technology landscape, earning a spot on the Inc. 5000 list of the fastest-growing private companies in America.

Industry Overview

The public relations technology industry is rapidly evolving, driven by the need for organizations to adapt their communication strategies in an increasingly digital landscape. As businesses r