Salica Access Fund has invested in NA-KD, a leading European fashion e-commerce company, to support its growth and expansion in the sustainable fashion market.
Information on the Target
Salica Access Fund has invested in NA-KD, a prominent fashion retailer based in Europe and recognized as one of the fastest-growing e-commerce companies in the fashion sector. Founded in 2016, NA-KD has established a substantial presence in global markets, particularly in Germany, Scandinavia, and the Netherlands. The company's appeal lies in its ability to attract millennial and Gen Z women who are eager for trendy apparel at affordable prices.
NA-KD's innovative marketing strategies primarily leverage social media and influencer partnerships, contributing to its strong and expanding customer base. As a testament to its success, the brand has amassed over 3 million followers on Instagram and has become a highly discussed name within fashion circles across digital platforms.
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Industry Overview in Target’s Specific Country
The European fashion e-commerce industry has experienced significant evolution in recent years, propelled by the increasing demand for online shopping and the influence of soci
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Salica Access Fund
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NA-KD
in 2021
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