EXTENDAM and Schroders Capital have sold the Aloft Brussels Schuman to Pestana Hotel Group following a successful investment cycle, marking a significant strategic move in the Brussels hospitality market.
Information on the Target
The Aloft Brussels Schuman, a pioneering lifestyle hotel in Europe, was acquired in 2019 by EXTENDAM and Schroders Capital, supported by a dedicated investment structure focused on the hospitality sector. Since its opening in 2010, this three-star establishment has become one of the top hotels in Brussels, boasting 150 rooms, a bar, meeting spaces, and an excellent location in the heart of the European Quarter, close to the European Commission. The hotel targets both business and leisure travelers seeking vibrant communal spaces and affordable pricing, thus achieving strong performance, even amidst the challenges posed by the Covid-19 pandemic.
After a significant investment cycle, the hotel has transitioned to the portfolio of the Portuguese Pestana Hotel Group. This strategic move follows extensive renovations in 2020 and a management restructuring aimed at repositioning the hotel within the market, demonstrating effective operational synergy through its franchise agreement with Marriott International.
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Industry Overview in Belgium
The Brussels hospitality market is currently experiencing a resurgence, reflecting a robust interest from both local and international investors. Recent openings of high-profile establishments, such as The Standard Brussels Hotel and Le Corinthia
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