Innosphere Ventures Fund has invested in Nickelytics to accelerate its growth and enhance its innovative advertising solutions in the OOH market.

Information on the Target

Nickelytics, a pioneering venture-backed startup, specializes in integrated out-of-home (OOH) and digital advertising solutions. The company provides innovative advertising methods through car wraps, sidewalk robots, and other advanced OOH products, effectively helping brands and agencies to achieve significant returns on investment. By partnering with mobility brands, Nickelytics opens up new revenue streams and delivers impactful advertising campaigns that provide measurable results.

Under the leadership of CEO and co-founder Judah Longgrear, Nickelytics is committed to transforming the advertising landscape by bridging the gap between traditional and digital marketing. The company’s cutting-edge platform enhances the efficacy of local OOH advertising, making it as scalable and measurable as online advertisements.

Industry Overview in the Target’s Specific Country

The advertising industry in the United States is witnessing a significant shift towards digital and integrated marketing strategies. As companies increasingly recognize the value of targeted and measurable advertising,