iCotton of Latvia acquired the key assets of Hempress Hygienics Inc. in the USA, aiming to expand its portfolio of natural fiber-based hygiene products while capitalizing on the growing demand for eco-friendly solutions.

Target Company Overview

iCotton, a prominent player in Eastern Europe's cotton product manufacturing sector, has successfully acquired the key assets of Austin Lane Co., operating under the brand Hempress Hygienics Inc. in the United States. This acquisition, finalized in May 2023, encompasses crucial intellectual property rights, trademarks, and patents, positioning iCotton to expand its influence in the US market. The company intends to leverage this acquisition to enhance its portfolio of natural fiber-based hygiene products, focusing specifically on hemp-derived items for both European and international markets.

Founded in 2019, Hempress Hygienics Inc. has been at the forefront of developing innovative, sustainable period care products utilizing hemp fiber technology. The company's founders are recognized for their pioneering work, having developed the world’s first 100% hemp tampons, pads, and liners, which positions Hempress Hygienics as a leader in the evolving sector of eco-friendly hygiene solutions.

Industry Overview in the United States

The US hygiene products industry is witnessing a transformation driven by increased consumer awareness regarding sustainability and environmental impact. As demand for eco-friendly alternatives rises, companies in this space are incre