Didi Lo’s consortium has acquired Wallaby Foods, a Byron Bay-based manufacturer of healthy snacks, positioning the company for growth in a burgeoning market.
Information on the Target
Wallaby Foods, based in Byron Bay Shire, is a manufacturer specializing in cold-pressed and kettle-cooked snacks that cater to a growing market of health-conscious consumers. The company prides itself on producing vegan, gluten-free, and peanut-free products, all crafted from natural ingredients. These offerings align with current consumer trends favoring healthier snack options. Wallaby Foods is strategically positioned to serve major retailers such as Coles and Woolworths, which not only validates its product quality but also provides a reliable avenue for distribution.
As the business looks to expand its reach on a global scale, it aims to leverage its unique product line to tap into international markets where demand for health-centric snacks is burgeoning. This initiative highlights Wallaby Foods' commitment to innovation and its strategic vision for growth within the competitive snack industry.
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Industry Overview in Australia
The Australian snack food industry has witnessed significant growth, driven by an increasing consumer inclination toward healthier eating habits. This trend has facilitated the rise of companies that prioritize
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